Social brand management in a post covid-19 era

Social brand management in a post covid-19 era
Social brand management in a post covid-19 era
Forventes utgitt
ISBN/Varenr
9781032465739
Inngår i din bokpakke

Omtale

This book discusses how the Covid-19 pandemic changed the way consumers relate with brands and how brands can reinvent, improve, or optimize themselves to meet new needs, expectations, and preferences of consumers.
Vis hele omtalen… Vis mindre

Produktinformasjon

  • ISBN/Varenr: 9781032465739
  • Utgivelsesdato: 29.11.2024
  • Utgivelsesår: 2024
  • Forlag: CRC Press
  • Innbinding: Heftet
  • Serie: Routledge Focus on Business and Management
  • Språk: Engelsk
  • Personer: Dias, Patricia, Duarte, Alexandre
  • Aldersgrense: 0
  • Opplag: 0
  • Utgave: 0
  • Illustrert: Nei
  • Sider: 68