Corporate culture and globalization

Zhu, Yi (Lancaster University, UK.)

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Zhu, Yi (Lancaster University, UK.)

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kr 843,00

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ISBN/Varenr

9781032304441

Omtale

This book offers an ethnographic analysis of how corporate culture has been transformed in the age of globalization and promotes the importance of a national ideologyâ€™s role in corporate culture studies. It examines the formation, dissemination, and interpretation of corporate ideology at a global Japanese fashion retailer in Hong Kong.

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Produktinformasjon

ISBN/Varenr: 9781032304441
Utgivelsesdato: 09.10.2024
Utgivelsesår: 2024
Forlag: Taylor & Francis Ltd
Innbinding: Heftet
Serie: Routledge Advances in Management and Business Studies
Språk: Engelsk
Personer: Zhu, Yi (Lancaster University, UK.)
Aldersgrense: 0
Opplag: 0
Utgave: 0
Illustrert: Nei
Sider: 176

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Corporate culture and globalization
- Zhu, Yi (Lancaster University, UK.)
- 9781032304434
- Engelsk
- 10.03.2023
- Innbundet
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