Corporate culture and globalization
Corporate culture and globalization
Veiledende pris
kr 2 396,00
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ISBN/Varenr
9781032304434
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Omtale
This book offers an ethnographic analysis of how corporate culture has been transformed in the age of globalization and promotes the importance of a national ideology's role in corporate culture studies. It examines the formation, dissemination, and interpretation of corporate ideology at a global Japanese fashion retailer in Hong Kong.
Produktinformasjon
- ISBN/Varenr: 9781032304434
- Utgivelsesdato: 10.03.2023
- Utgivelsesår: 2023
- Forlag: Taylor & Francis Ltd
- Innbinding: Innbundet
- Serie: Routledge Advances in Management and Business Studies
- Språk: Engelsk
- Personer: Zhu, Yi (Lancaster University, UK.)
- Aldersgrense: 0
- Opplag: 0
- Utgave: 0
- Illustrert: Nei
- Sider: 176
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